About us

Hi - I’m Matt Townshend- Founder of Cotential, a purpose-led sales and leadership coach, based in Eastbourne and across Sussex, Surrey, Kent and London.

Our Vision for You
For curious business leaders that are committed to growth, Cotential will empower you to realise your potential from the inside out and with real purpose. Because we believe that every business and everyone in business has the right to be the best they can be.

Our Purpose
To help you be the best you can be, no matter what, so you can inspire others to do the same, leaving legacies.

What we do
As well as being your sales and leadership coach, how we serve our customers is all about growing your people, sales and business - through sales training and a part time sales director proposition, executive coaching, personal development coaching, wellbeing and resilience coaching and business growth coaching and mentoring.

We are often asked where the word Cotential comes from. It is a word we created- and like everything we do - it was purposeful.

The definition of Co is Together.

When we work with you, whether it’s as a leadership coach, sales trainer or business mentor, we do it together, in order to realise your potential together.

It’s what we do and how we work.

Co is at the start of COaching
Co is at the start of COllaboration
Co-is at the start of COmmunication

And Co and Potential combine together to make Cotential.

As a leadership coach - or in fact as a coach - this is my favourite question of all time! If you are curious to know more, before deciding if Cotential is the right partner for you as a sales, business growth or leadership coach, please do get in touch.

Let’s have a (free) initial awareness session. I’m in Eastbourne and happy to meet wherever you are in Sussex, Surrey, Kent or London.

And to help build even more trust, here is a little bit more about me…

• I am a continuous student of a coaching approach to leadership, and it has now become a way of being for me.
• With 30 years of corporate business, sales and leadership experience, I have consistently delivered profitable growth and exceptional levels of customer retention. I have built winning teams by adopting a coach-like approach , which I now bring to my work as a leadership coach.
• I am a Certified Coach with the Association for Coaching, a qualified NLP Master Practitioner, Mindfulness Coach and Mental Health Champion.

It is this special mix of experience, wisdom and my passion to care for the wellbeing of people that makes the difference to the sales and leadership coach work we do with you.

And what else?

• Well I’m a father of two grown up girls, husband of over 30 years to Alison and used to play for Gillingham FC.
• You can often find me in the sea in Eastbourne (all year round).
• I’m an ambassador of a men’s mental health support group, Mankind, in Eastbourne in Sussex.